Vietnam Airlines plans to host an event in mid-September to mark a milestone as Lotusmiles, its frequent flyer program, has gained 5 million members.
The event is slated for November 11, 2023 at the West Lobby of Hanoi’s Aeon Mall Long Bien, after the 5 millionth member had joined Lotusmiles in August. The milestone has a special meaning, demonstrating customers’ love and trust in the development path of the national flag carrier.
A contest among social network-based young dancing groups is expected to open the welcoming program, which will include the performance by, and the prize award ceremony for the winning group.
All Lotusmiles members and customers will be welcomed to join exciting activities at the event and receive interesting gifts. It will also provide an opportunity for customers to gather more information, enroll Lotusmiles and enjoy all-round benefits in life and when flying with Vietnam Airlines.
Established in December 1999, the Lotusmiles Program has achieved remarkable development after more than two decades. Providing a variety of information and benefits, high quality services to passengers, the program has become a prestigious brand, attracting a large number of customers.
Beyond airline services, Lotusmiles’ network of nearly 70 prestigious and extensive partners in many fields such as banking, hotels and shopping has created an extremely rich incentive ecosystem. As a result, member benefits have been rising and diversified, expanding to cover many fields.
In 2022, “Vietnam Airlines – Lotusmiles” was announced for the first time in the international awards program as it received the “Best Loyalty Program” award in Travel & Resort category, one of the prestigious awards in the annual “Loyalty & Engagement Awards” framework.
After 23 years, since its establishment, Lotusmiles has gained international recognition. In the same year, Lotusmiles launched the Million Miler Membership card with many outstanding lifetime privileges, affirming Vietnam Airlines’ respect of the great contributions by its most loyal customers.
With 5 million loyal customers, Vietnam Airlines has reaffirmed its leading position in the field of loyalty in Vietnam and stands among mid-ranged airlines in the SkyTeam alliance. The milestone membership number proves the constantly improved service quality as well as the attentive customer care of the airline.
On its development journey, Lotusmiles will further provide members with outstanding incentives and worthy services to ensure they will get colorful experiences in life.